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Floom meets RHS' youngest female garden maker, Sophie Walker.

Antoine Bertin crafts multi-sensory experiences that capture the natural world. We caught up with him recently to discuss the transcendent wonders of sound and nature.

Floral Icy Poles, Zucchini Flower Pesto and more, Nutritionist Kimberly Kushner shares her top floral recipes

Floom Dives in to the Heady World of Regime Des Fleurs

We've partnered with our friends over at Blixen to bring you this herbal twist on the classic G&T

What a (weird and) wonderful world… A celebration of David Attenborough’s The Private Life Of Plants.

Our weekly spotlight on some of our favourite blooms... the Poppy

Our weekly spotlight on some of our favourite blooms...

Our weekly spotlight on some of our favourite blooms... the Foxtail Lily

Our weekly spotlight on some of our favourite blooms... Clematis

Our weekly spotlight on some of our favourite blooms...

Our weekly spotlight on some of our favourite blooms...

As we celebrate International Women’s Day 2025, we spotlight the voices of female founders who are shaping industries, challenging biases, and redefining leadership.

The Best Mother’s Day Quotes & Messages for 2025

We look at one of the finest bodies of nature photography ever taken.

Ever wondered why people the nation over deck their doors with fir branches, berries and holly at Christmas/gb/christmas-flowers-plants each year? Us to, so we…

After searching far and wide for the perfect Christmas/gb/christmas-flowers-plants tree, you’ve finally found the green goddess that will sit pride of place in…

All I want for Christmas is no plastic, please The unspoken and unwritten rules of Christmas decorations especially for us go something like this: more is more.…

Essential tips from experts on how to make a Christmas or Autumnal Wreath from scratch.

What better green wonder to celebrate as our Plant of the Month for December, than the traditional evergreen Christmas/gb/christmas-flowers-plants tree? A tree…

Bored of traditional crimson berries, and utterly fed up with the velvety red festive poinsettia plant? Fear not, it’s relatively simple to avoid Christmas/gb/c…

The Tulip has been a contender for one of the best stems to have around in recent years. We’re diving in to exactly why this stem is so popular and why they make such great gifts, for you or someone else!

Love is in the air, and it doesn’t stop at the romantic kind, oh no, Galentine’s Day is on February 13th - a day for women to celebrate their besties.

Having trouble deciding which stems to send as a birthday/gb/birthday-flowers gift? Whichever month you’re stuck on, we’ve got just the ticket. A month-by-month…

What is the March birth month flower? With March, comes spring, and a whole array of new flowers in bloom. The birth flower/gb/magazine/article/birth-month-flow…

What is the February birth month flower? With February, comes Valentine’s, and most people, therefore, think that the February birth month flower should be the…

What is the January birth month flower? January, the beginning of the year, and named for the Roman God Janus, known as the protector of gates and doorways who…

Sleep expert shares his insight into why you should consider adding houseplants to your bedroom, and how they can help you to get a better night's sleep.

From Boston ferns to lavender and snake plants, here are six plants known for keeping anxiety down and helping to reduce stress around the home and garden.

Our weekly spotlight on some of our favourite blooms...David Howard Dahlia

The anemone, a stem that’s considered to be to be a harbinger of spring. Famed for its vibrant petals, the delicate anemone is native to European countries, Nor…

Mother’s Day is over, and Spring is in full bloom. With our Mother’s Day flowers on their way out, we’re taking on the Spring mindset and making them into somet…

From fashion and athleisure, to skincare and homeware – amongst the sea of fast-fashion giants there’s an increasing number of commendable woke start-ups commit…

Tuesday March 20th marks the official start of spring, luckily the weather is starting to match It’s referred to as the vernal equinox, and it is in fact the on…

Want to keep your roses around a little bit longer? Take a look at how we're making the most of our petals.

Selecting the right bouquet for a special occasion – like Valentine’s Day – is no easy feat. There are all sorts of questions to consider… which flowers? Where…

Our spotlight on some of our favourite blooms...Pom Pom Dahlia

From London, to Los Angeles, New York to San Francisco, and Scotland to San Jose, here at Floom, we’re proud to say that our family of independent florists and…

A is for Alcatraz Islandhttps://www.alcatrazcruises.com Initially a fort, declared a military reservation in 1850 by President Millard Fillmore, it wasn’t until…

Sometimes the hardest thing with plants is keeping them alive. Yes, even us experts struggle with the occasional suicidal stem. If you’ve read our FOTM report o…

Fashion month has just kicked off, which spells a busy time of year for Floom florists

Thanksgiving table setting ideas, tablescapes, and decorations! From rustic wreaths, centerpieces​ & seasonal bouquets. Read our top tips to amaze your guests.

Just like it’s uncouth to turn up empty handed to a Thanksgiving dinner, it’s equally as discourteous not to thank your hardworking hosts. Turkey, mashed potato…

All is not lost Here’s what to do when you’re bad at taking care of plants – from smart, simple tricks to the most common causes of plants dying so that you can…

Named for the zebra-print markings on its stems and prized for its elephant-ear leaves, the alocasia zebrina is a fussy beauty. Here is how to keep yours thriving.

Our weekly spotlight on some of our favourite blooms... the Thistle

Our weekly spotlight on some of our favourite blooms... the Echinops

Our weekly spotlight on some of our favourite blooms... the Daisy

Symbolic of rebirth and new beginnings, there’s no better way to see in spring than with a bouquet of sunshine-yellow daffodils – a sure sign that Easter is on…

Our weekly spotlight on some of our favourite blooms... the Carnation

Whether you’re celebrating the holiday’s religious history, or you’re just in it for the chocolate that let’s be honest, you failed to give up for lent – Easter…

Floom X Papier: The Table Collection

Our weekly spotlight on some of our favourite blooms...

This train stops at Bristol/gb/flower-delivery-bristol – the next area in our monthly guide to the best of the UK’s independent hotspots. Home to three of our f…

In celebration of our new venture – Floom landing in New York – we’re bringing you a definitive 26- stop guide to the Big Apple.

Aside from sending flowers of course getting out and about and discovering new green spaces is the perfect way to embrace nature in you life. San Franciscohttps…

Our weekly spotlight on some of our favourite blooms... the Sunflower

“Why are my flowers drooping?”, “Which flowers last longest?” Here are the expert tips you need to extend the lifetime of your beloved stems.

So who would have thought that botanical themed podcasts are a thing? Well much like all of the slightly obscure combinations out there we’re looking at you pea…

Work with flowers every day and you’ll never watch a film in the same way again. American Beauty – red roses. The Wizard of Oz – orange poppies. Last Tango in P…

Our weekly spotlight on some of our favourite blooms... the Asclepias

We’re championing Pride this month – and the values that both Pride and Floom wholeheartedly support and stand for – with a brand new set of celebratory bouquet…

5 alternatives to Roses this Valentines Day | Tips and Tricks

Our weekly spotlight on some of our favourite blooms...Lady's Slipper Orchid

Our weekly spotlight on some of our favourite blooms... Cymbidium Orchid

The orchid – unique, enchanting, vibrant, prized for their idiosyncratic beauty, and commonly associated with exotic locations. Having visited Kew Gardens’ 23rd…

A regular series that explores the medicinal properties of herbs...

Our monthly spotlight on some of our favourite blooms...

A is for Art Fleur Meet Art Fleurhttps://www.floom.com/us/florists/us/los-angeles/art-fleur, new to the Floom family. Annie Wonderlich’s floral design studio sp…

The days are starting to get longer and there are daffodils – our flower of the month – in bloom. Spring and Easter are just around the corner, and we’re alread…

​Five Floom-approved tunes that will get you in the mood for Mother’s Day without drowning you in cheesy sentimentality or trite cliches…

Still unsure which stems to send your lover this February 14th? With only a few weeks to go, it’s time to take your cues from the experts. Here, florists from S…

Love is in the air. And what better way to say “I love you” than through the language of flowers? Whether you’re looking to make a grand romantic gesture, or lo…

Whether it be for their association with love, Valentine's Day/gb/valentines-day-flower-delivery, romance, war or politics, or for their storied linkage with be…

Tired of feeling like your happiness is bottled up? Floom HQ have the perfect remedy and it's plant-based of course. Research has shown that plants and gardens…

It’s nearly that most wonderful time of the year again when you merrily leave home to spend an intense period of time with your family to watch nostalgic movies…

Mistletoe has been written about in stories and myths for hundreds of years. Stand beneath it with someone around Christmas and you’re supposed to kiss each oth…

A guide to choosing the most stylish winter wedding flowers, elegant winter wedding colours and perfect winter wedding bouquets

Floom Sounds is back Once a month we’ll be digging deep into the record crates of one of our more musically geeky contributors to find some tenuously flower-rel…

Our weekly spotlight on some of our favourite blooms... The English Garden Rose

Celebrating International Women's Day with 'Bread and Roses'

Our weekly spotlight on some of our favourite blooms... the Guelder Rose

Our weekly spotlight on some of our favourite blooms... The Red Rose

Just add water: how to propagate your Monstera plant

Nutritionist Kimberly Kushner shares her top tips on cooking with flowers.

Beware of pricks – sound advice for owners of cynara plants and students of the wider world. But there's something else to look out for: cardoons, to give them…

Today we’re taking you to South East London/gb/home – the next area in our monthly guide to the best of the UK’s independent hotspots. Aside from three of our f…

In the words of Bob Marley, “The sun is shining, the weather is sweet”. So what better way to enjoy the warm glow of the sun than by spending the weekend outdoo…

Welcome to South West London/gb/flower-delivery-london, the next area in our monthly series of guides to the capital’s finest establishments. This month we’ve g…

Snake plant, Saint George's sword, mother-in-law's tongue — the Sansevieria Trifasciata goes by many names. Meet our plant of the month and learn how to care for it.

Our weekly spotlight on some of our favourite blooms... Wax Flower

Our weekly spotlight on some of our favourite blooms... the Cornflower

Our weekly spotlight on some of our favourite blooms...

If like us, you’re forever trying to turn your home into an indoor jungle, it’s important not to forget a vital fact – not all plants are pet friendly. It’s ess…

At Floom we’re all about giving, so this July we’re giving you two flowers of the month for the virtual price of one… Don’t ever say we don’t treat you. Introdu…

We explore the green-dream Airbnb homes that make your holidaying experience just as much as much as your chosen destination.

Our monthly Insta hit-list of green-spiration for the month ahead. Because who doesn’t want their ‘gram to be a greener place? From truly unexpected cacti and s…

The clue is in the name. These double flowering dahlias grow to the size, quite literally, of dinner plates. But where do they come from? Dahlias arrived in Eur…

‘Doctrine of Signatures’ is the idea that you can read a plant’s use just from the way it looks. Basically, plants do what they say on the tin. Read on...

Our weekly spotlight on some of our favourite blooms... Dahlia Karma Bon Bini

We take a look at the slightly more obscure floral and plant based emoji's in celebration of world emoji day.

With a history that’s intrinsically tied to Mexico, the dahlia is a striking emblem of its homeland’s desert beauty, while its detailed backstory also links it…

Maranta leuconeura folds its leaves together each night like hands in prayer. Here is what makes the prayer plant so special, and how to care for it.

Our Flower of the Month for March? The unique snake's head fritillary, that goes by many other monikers: chess flower, frog-cup, guinea-hen flower, guinea flowe…

Unsure how to keep your pricks content? Follow these cactus care tips during colder months. If you’re anything like us, you’ve long been drawn to succulents and…

ARIES Welcome to 2019, Aries The new year has arrived and you’re on track to find your groove. Take time to focus on the big picture this month – think about yo…

ARIES It might be a rough start to the month, Aries, but you’ve got the positive energy you need to turn things around. Your world is going to turn upside down…

As a universal symbol of the festive season, what better time to celebrate holly as our Flower of the Month than December? While it’s technically more of a plan…

Has there ever been a more photographic plant that the palm? An interior favourite in homes - and on Instagram - worldwide, the palm is one of the most popular…

The monstera deliciosa – also known as a Swiss cheese plant – is one of today’s most popular house plants, famed for both its lush perforated green leaves and i…

When you think about the geranium, it’s likely you’ll envision vibrant scarlet blooms and lush velvety green foliage adorning window boxes and gardens around th…

How to shop sustainably in Los Angeles With a wealth of ethical and sustainable fashion stores on offer in the City of Angels, no matter what your budget, there…

The birth flower for October, with a vibrant hue that instantly conjures autumnal thoughts – there’s no better stem to feature as our Flower of the Month than t…

Libra Libra, the start of your month is hot. In the love department, that is. Avoid commitments until after Venus goes direct again on October 16. When the new…

Has there ever been a more romantic name for a plant than the ‘string of hearts’? Scientifically speaking, it’s called the ceropegia woodii – distinctive for it…

Easy to follow video Tips & Tricks from Floom to help you care for your fresh new blooms and plants!

Once a month we’ll be digging deep into the record crates of one of our more musically geeky contributors to find some tenuously flower-related aural gems for y…

We're once again digging deep into the record crates of one of our more musically geeky contributors to find some tenuously flower-related aural gems for your l…

Our monthly Insta hit-list of green-spiration for the month ahead. Because who doesn’t want their ‘gram to be a greener place? From @afixofgreen’s daily plant-b…

Virgo Start the month thinking about the things you’ve neglected lately – from your poor little plants, to that pesky miscellaneous drawer that’s well overdue a…

Part of the daisy family – yet distinctively different to its common counterpart – you can consider the zinnia the humble daisy’s cooler cousin. Their deciding…

A couple of days before sitting down to write this, we posted a bouquet by Essex florist Nicki Hedin – aka Flowers From My Garden - on our Instagram page. The d…

Our amazing nutritionists gives her top-tips to getting that beautiful summer skin...

Chinese money plant, pancake plant, UFO plant, lefse plant, or missionary plant – the pilea peperomioides goes by many, many names. A species of plants in the n…

Meet Steve Salter, the second green-fingered father to feature in our Father’s Day series. As Fashion Features Editor of i-D magazine, it’s safe to say Steve kn…

With Father’s Day fast approaching, we thought it fit to get in touch with a few of our favourite father’s from the Floom family. First up, it’s Nick Hayward. H…

Rebel Rebel are pioneers of the artisanal East London we have come to love so deeply, and from whimsical beginnings a bonafide neighbourhood institution has eme…

Leo The sun conjoins retrograde Mercury on August 8th which makes it easier to read between the lines to figure out what’s not being said out loud. You’re likel…

Our monthly Insta hit-list of green-spiration for the month ahead. Because who doesn’t want their ‘gram to be a greener place? From @thebush\\ curated by a Lond…

Since 1913, the Chelsea Flower Show has taken place at the latter end of May on the present 11-acre site of the Royal Hospital, Chelseahttp://www.chelsea-pensio…

Planning your next weekend in the capital? Or perhaps just a lazy post-brunch Saturday stroll? We’re here to help with our guide to Hackney’s best independent h…

As much as we believe that sending flowers is the perfect way to inject a little nature into your life, we’re all for getting out and about and discovering new…

Cancer Cancer, July is all about you. A new moon solar eclipse in Cancer on July 12 could mean that a group of friendly people will gravitate towards you, bring…

Despite the inevitable influx of envy-inducing holiday snaps on your Instagram feed, Summer is only just getting started. Remember, the best is yet to come. Whe…

Summer Solstice – the golden months have arrived... Aside from making it socially acceptable to crack on with a pint midweek, at midday, the Summer months bring…

Once a month we’ll be digging deep into the record crates of one of our more musically geeky contributors to find some tenuously flower-related aural gems for y…

Our monthly Insta hit-list of green-spiration for the month ahead. Because who doesn’t want their ‘gram to be a greener place? From Berlin based set designers,…

Gemini When Mercury enters Cancer on June 12th, take time to think about your home or a personal project that’s craving your time for completion. Enjoy the sens…

Introducing our new monthly Insta hitlist of green-spiration. Because who doesn’t want their ‘gram to be a greener place? From Copenhagen-based blogger @littleg…

Floom meet Brixton's chef and entrepreneur Nicholas Balfe

The most impressive and transportative gardens of the Chelsea Flower Show 2016

The unquestioned Floom favourite of the London Design Festival

A childhood dream lead Richard Weston to design and build the 'Steel Cliff', a personal architectural masterpiece in his front garden.

Our weekly spotlight on some of our favourite blooms... Chive Flower

We delve into some of the magnificent green spaces that flourish amidst the concrete jungle of London...

Floom meets Cara Piazza whose sustainable flower dyeing techniques have shaken up the fashion world...

Five Tips For Getting A Garden Going In London This April

If, like us, you’re longing for more of last weekend’s weather – the hottest of the year so far – you’ll be saddened to hear that there’s rain predicted for the…

We take a look at one of the most fascinating women in history, her love for nature and the wonder of a garden at the Casa Azul.

A steamy review of our first public workshop at the London EDITION with Sunspel and Cara Marie Piazza

We sat down with the acclaimed photographer to discuss the stark realities of life behind the luxury veil, and why we're so drawn to plants in the workplace.

Taurus When the new moon arrives on May 15th, take a look around you. Appreciate the things that are working right and reward the people in your life who are al…

Happy Saint George’s Day to all. To celebrate the day of our patron saint we thought it fitting to chart the Georges – past and present – that we love the most.…

The Snapdragon – a captivating stem that’s heavily associated with magical properties and renowned for its dragon-like “mouth” that opens when laterally squeeze…

♈ Aries Aries, this is your month. Enjoy that birthday, it’s all about you. The Mars-Saturn conjunction at the start will give you serious authority – to be use…

The latest instalment of Floom Sounds - featuring Minutemen, Faze Action, Milo and more

​We're pleased to present our second instalment of Floom Sounds, for your exclusive listening pleasure!

The latest instalment of Floom Sounds, from Mount Earie and Teeth Of The Sea through to Passion Flower

The latest instalment of Floom Sounds featuring Yusuf Lateef, Mavis Staples, Drake and more...

The latest instalment of Floom Sounds - featuring J Rocc, Múm, Richard Buckner and more...

The latest instalment of Floom Sounds featuring Tweedy, Moodymann, Red House Painters and more...

The latest instalment of Floom sounds - featuring Royksopp, Talk Talk, Courtney Barnett and more...

The first instalment of our semi-regular selection of Floom Sounds. Discover our top 5 tunes...

Our weekly spotlight on some of our favourite blooms...

Our weekly spotlight on some of our favourite blooms...

Our weekly spotlight on some of our favourite blooms...

Our weekly spotlight on some of our favourite blooms...

Our weekly spotlight on some of our favourite blooms...

Our weekly spotlight on some of our favourite blooms...

Our weekly spotlight on some of our favourite blooms...The Sweet Pea

Our weekly spotlight on some of our favourite blooms... The Astrantia

Our weekly spotlight on some of our favourite blooms... the Nigella

Our weekly spotlight on some of our favourite blooms... the Astilbe

Our weekly spotlight on some of our favourite blooms... the Veronica

Our weekly spotlight on some of our favourite blooms... the Crocosmia

Our weekly spotlight on some of our favourite blooms... the Aconitum

Our weekly spotlight on some of our favourite blooms... the Dill

Our weekly spotlight on some of our favourite blooms... the Chocolate Cosmos

Our weekly spotlight on some of our favourite blooms... the Setaria

Our weekly spotlight on some of our favourite blooms... the Nerine

Our weekly spotlight on some of our favourite blooms... the Belladonna Lily

Our weekly spotlight on some of our favourite blooms... the Salvia

Our weekly spotlight on some of our favourite blooms... the Larkspur

Our weekly spotlight on some of our favourite blooms... Hemp

Our weekly spotlight on some of our favourite blooms... the Japanese Anemone

Our weekly spotlight on some of our favourite blooms... the Passion Flower

Our weekly spotlight on some of our favourite blooms... the Hellebore

Our weekly spotlight on some of our favourite blooms... the Scabious Pod

Our weekly spotlight on some of our favourite blooms... the Paper Daisy

Our weekly spotlight on some of our favourite blooms... the White Cosmos

Our weekly spotlight on some of our favourite blooms... the Toad Lily

Our weekly spotlight on some of our favourite blooms... the Amaryllis

Our weekly spotlight on some of our favourite blooms... the Lisianthus

Our weekly spotlight on some of our favourite blooms... the Pussy willow

Our weekly spotlight on some of our favourite blooms... the Euphorbia

Our weekly spotlight on some of our favourite blooms... the Parrot Tulip

Our weekly spotlight on some of our favourite blooms... the Brunia

Our weekly spotlight on some of our favourite blooms... Lilac

Our weekly spotlight on some of our favourite blooms... Stock

Our weekly spotlight on some of our favourite blooms... the Allium

Our weekly spotlight on some of our favourite blooms... the Butterfly Ranunculus

Our weekly spotlight on some of our favourite blooms... the Hyacinth

Our weekly spotlight on some of our favourite blooms... the Sanguisorba

Our weekly spotlight on some of our favourite blooms... Craspedia

Our weekly spotlight on some of our favourite blooms... Brodiaea

Our weekly spotlight on some of our favourite blooms... Statice

Our weekly spotlight on some of our favourite blooms... Oriental Poppy

Our weekly spotlight on some of our favourite blooms... Campanula

Our weekly spotlight on some of our favourite blooms... Wild Bergamot

Our weekly spotlight on some of our favourite blooms... Buddleia Davidii

Our weekly spotlight on some of our favourite blooms... Double Click Cosmos

Our weekly spotlight on some of our favourite blooms... Borage

Our weekly spotlight on some of our favourite blooms...the Tickseed

Our weekly spotlight on some of our favourite blooms...Echium Vulgare

Our weekly spotlight on some of our favourite blooms...Mint

Our weekly spotlight on some of our favourite blooms..Dianthus

Our weekly spotlight on some of our favourite blooms...the ​Bupleurum

Our weekly spotlight on some of our favourite blooms...Mignon Dahlia

Our weekly spotlight on some of our favourite blooms...Brassica

Our weekly spotlight on some of our favourite blooms...Bird Of Paradise

Our weekly spotlight on some of our favourite blooms...Celosia

Our weekly spotlight on some of our favourite blooms...Muscari

Our weekly spotlight on some of our favourite blooms...Skimmia

Our weekly spotlight on some of our favourite blooms...

Our weekly spotlight on some of our favourite blooms...the Anthurium

Our weekly spotlight on some of our favourite blooms... the Amaranthus

Our weekly spotlight on some of our favourite blooms... the Achillea